The Miami International Film Festival, currently in mid-stream, has one of the strongest and most eclectic Latin American programs on the circuit. Films from Spain, Portugal, Latin America, Brazil, Argentina and other nations to our south, have a prominent presence at the event. While the local audiences, many of whom are ex-pats from the very countries named, appreciate the latin flavor of the event, it is also a boon for adventurous distributors looking to pick up rights to films that have a core audience appeal and possible breakout potential.
An example of this is the announcement today that Screen Media Films has acquired North American rights for the Brazilian film HELENO, after its very successful screening at the Miami International Film Festival this past weekend. The film is a biopic of the tragic life of one of Brazil’s greatest soccer players, Heleno de Freitas, whose anger issues led him down a spiral of self-destruction in the 1950s. The film stars up-and-comer Rodrigo Santoro, who has appeared on screen in such hits as 300 and WHAT TO EXPECT WHEN YOU ARE EXPECTING. The film is directed by José Henrique Fonseca, written by Felipe Bragança, Fernando Castets and José Henrique Fonseca, produced by Eduardo Pop and Rodrigo Teixeira and his production entity RT Features, and shot by celebrated cinematographer Walter Carvalho (CENTRAL STATION). The film will be released wide in Brazil later this month and will make its North American debut in the summer. For more information on Screen Media Films and their other upcoming releases, visit www.screenmediafilms.net