Sandy Mandelberger is the President and Founder of INTERNATIONAL MEDIA RESOURCES, a New York-based marketing, promotion and services company that works with filmmakers, distributors and film festivals to promote their industry presence.

FILM FESTIVAL TODAY

These are exciting times for cinema. For the first time since its inception the film industry is undergoing a radical transformation which is changing the old formulae. Hollywood, like other institutions in the West at the end of the 20th Century, was dominated by a generation that had been in power too long and had lost the habit of adapting to changing technology.

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